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Ai Helps Pearson Grow Sales 5 in Back to school Quarter

AI Helps Pearson Grow Sales 5% in Back-to-School Quarter

LONDON – Pearson (NYSE: PSO), the British education company, reported accelerating growth in its third quarter, boosted by AI and a stronger performance in assessment and qualifications, putting it on track to meet market expectations for the year.

It said all of its divisions were up in the quarter, including a return to growth in higher education, where AI study tools helped drive sales up 4%.

Chief Executive Omar Abbosh said Pearson was accelerating the deployment of AI across its business and it was starting to see a commercial benefit.

There were over 5 million student interactions with the tools in the nine-month period to September, he said on Tuesday, and the technology had been extended to more than 90 titles for the recent back-to-school period.

He said higher education products with AI study tools were seeing double-digit growth in billings.

Abbosh has also identified workforce skills as a major opportunity for Pearson, and it recently signed a deal with ServiceNow (NYSE: NOW), a U.S. AI-driven platform that helps companies manage workflows.

“I see that as a very nice indicator of the kinds of deals that you’ll see us do more of in the future,” he told Reuters.

Pearson (NYSE: PSO) shares were trading 3% higher in premarket deals, as analysts at Citi said the company had delivered a “solid” update. 

They noted that Pearson had achieved growth across all divisions for the first time in more than five years, excluding the unwinding of COVID-19 effects.

Analysts currently expect Pearson to report an adjusted operating profit of 598 million pounds ($775 million) for the full year, according to a company-compiled consensus.

($1 = 0.7711 pounds)

(Source: Reuters)