GameStop (NYSE: GME) stock surged during intraday trading Thursday after Keith Gill, aka “Roaring Kitty,” announced his first YouTube livestream in over three years.
Keith Gill, a prominent figure in the meme-stock craze of 2020 and 2021, will make a highly anticipated return to YouTube with a live stream scheduled for 12 p.m. ET on Friday. This marks his first livestream since 2021, and the event has already garnered significant attention, with nearly 15,000 users registered as waiting for the stream as of 4:30 p.m. ET Thursday.
The Potential Impact of Gill’s Livestream on GameStop Stock
Friday’s livestream follows several weeks of online activity from Gill that have led to notable fluctuations in the stock price of GameStop. This suggests that the upcoming livestream could cause further fluctuations or volatility in GameStop’s stock price.
His previous livestreams and social media posts under the pseudonym “Roaring Kitty” have driven GameStop shares to unprecedented highs during the meme-stock craze of 2020 and 2021. Gill provided a detailed analysis and showed enthusiasm for the GameStop stock in 2020. The insights led to a surge in the stock as retail investors rallied around them, perceiving GME stock as undervalued.
However, as Gill withdrew from public life in June 2021, the enthusiasm surrounding GameStop waned—until recently. But last month, Gill resurfaced on social media platform X, reigniting interest in GameStop and other meme stocks like AMC Entertainment (AMC). This resurgence sparked speculation of a revival in meme-stock activity.
Regulators Reportedly Probing Gill’s GME Trades
Gill’s return to live streaming comes at a time when regulatory scrutiny around meme stocks is intensifying. There are reports that Morgan Stanley’s E*Trade is considering banning Gill from its trading platform, and regulators are investigating trading activity surrounding GameStop amid concerns about potential market manipulation.
GameStop (NYSE: GME) Stock Price Action
On Thursday, GME stock soared 47.45%, closing at $46.55, marking a 105.88% increase for the week. The trading volume was 206,685,840 shares, significantly higher than the average daily volume of 31.07 million.
